Certification Answers

Fill in the blank: You had a successful team meeting where you were able to prove the ROI of your content marketing efforts. However, your boss wants more details on the content path that helped closed leads into customers. You could do this by creating a(n) ______________.

  1. attribution report
  2. referrals report
  3. sales report
  4. None of the above

Correct Answer:

  • attribution report

Learn What Content Marketing is and How to Do It [Course]. This certification course will give you an overview of how to become an effective content marketer. Learn a content creation framework for producing effective content on a consistent basis. Create and repurpose content that both humans and search engines will love. Become a stronger, leaner, and more strategic content marketer.

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