Certification Answers

What should a business-to-business salesperson do if their website gets multiple anonymous visits from a single company?

  1. Improve their website’s lead-capture tools
  2. Monitor the situation but wait for the company to initiate contact
  3. Call the company and offer to help
  4. Send a LinkedIn invite to the most likely buyer at the company

Correct Answer:

  • Call the company and offer to help

The Inbound Sales Certification covers the basics of an inbound approach to sales. This course is for individual sales reps who are looking for actionable tips to use in their next call or meeting. You’ll learn how to identify new prospects, connect with them, explore their needs, and advise them on a path forward. Identify the best contacts to reach out to. Connect with and earn the attention of your most promising leads. Run sales calls and presentations that drive results.

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