Certification Answers

What should your outreach messages try to do?

  1. Persuade the buyer to shorten their buying timeline.
  2. Generate a response of any kind from the buyer.
  3. Help the buyer make progress in defining or solving their problem.
  4. Move the buyer into the next stage of the buyer’s journey.

Correct Answer:

  • Help the buyer make progress in defining or solving their problem.

The Inbound Sales Certification covers the basics of an inbound approach to sales. This course is for individual sales reps who are looking for actionable tips to use in their next call or meeting. You’ll learn how to identify new prospects, connect with them, explore their needs, and advise them on a path forward. Identify the best contacts to reach out to. Connect with and earn the attention of your most promising leads. Run sales calls and presentations that drive results.

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