Certification Answers

When asking a customer about their shopping preferences, you want to learn all of the following EXCEPT:

  1. What features they look for in a product like yours.
  2. What their buying process looks like.
  3. Who else is involved in their buying process.
  4. Whether or not they want to work with a salesperson.

Correct Answer:

  • What features they look for in a product like yours.

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